“Indias Gem and Jewellery Sector Demonstrates Resilience”
Mr. Bhansali reported that the export figures have reached ₹2.28 lakh crore, demonstrating over 4% growth between April 2025 and February 2026. This achievement is particularly noteworthy given a significant 44% decline in traditional markets such as the United States. Mr. Bhansali attributes this success to the industrys effective strategy of market diversification, which has allowed for greater resilience amid fluctuating demand in established markets.
Market diversification is increasingly becoming essential for various sectors as businesses seek to mitigate risks associated with dependence on a limited number of markets. The industry’s ability to explore new territories and build relationships with emerging economies appears to have played a crucial role in maintaining export growth during challenging times. Further analysis into specific markets that have contributed to this growth could provide additional insights into successful strategies employed by exporters.
